Brands I've worked with
Enterprise eCommerce teams across retail, marketplaces, and B2B. Here's a selection of the work I'm most proud of.
Select Case Studies
Dunelm
Home RetailUK's leading home furnishings retailer. Built automated systems for indexable filter discovery, broken link detection, and redirect mapping at scale.
- Automated discovery of thousands of indexable filter combinations
- Daily sitemap monitoring detecting 301/410 redirects
- AI-powered broken backlink redirect mapping
- BigQuery pipelines with Streamlit dashboards
RS Components
Industrial DistributionGlobal distributor of industrial and electronic products across 30+ markets. Built ML-powered revenue prediction models and led multi-lingual migrations across European sites.
- Random Forest model predicting revenue impact of product changes
- Multi-market migration across 10+ languages
- Automated hreflang and redirect mapping at scale
- Data-driven prioritization saving hours of manual analysis
ZenBusiness
Business ServicesLLC formation platform. Built AI-powered content classification system and competitive analysis tools across 5,000+ pages.
- AI tagging system classifying pages by buyer journey stage
- Striking distance keyword analysis vs competitors
- LLM-powered keyword extraction and content gap analysis
- 57+ automation scripts for SEO workflows
Airtasker
MarketplaceTrusted platform to outsource tasks and find local services. Built BERT-powered semantic interlinking and LLM-driven content clustering systems at scale.
- SERP clustering system grouping 4,000+ service pages by search intent
- BERT semantic interlinker with GPU-accelerated embeddings
- LLM-powered contextual linking across 100K+ FAQs
- Entity extraction pipeline using Google NLP API
Let's work together
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